About GMFS Mortgage

Your Trusted Partner in Homeownership Since 1999

Founded in 1999 in Baton Rouge, GMFS Mortgage has helped more than 150,000 families across 23 states find their way home. Our people-first culture, award-winning service, and community commitment are why we’re more than a lender—we’re a partner for life’s biggest milestones.

family in the kitchen

Our Story

Built on Care

Behind every mortgage application is a story waiting to be told.
That’s why for over 25 years, GMFS has shown up differently. We don’t just
process loans—we help write the next chapter of your story.


Our regional roots run deep, and so does our commitment to treating every
application as more than a transaction. When our customers or partners sit
across from us, they’re not talking to a computer algorithm or a corporate
script. They’re talking to seasoned pros who understand what home really
means—and how to help them get there.


When you work with GMFS, you’re experiencing the benefit of a company that
values care at every level—from how we treat each other to how we treat you.
Professionals partner with us because they know we bring heart, know-how,
and show up every step of the way. We guide people through the tough stuff,
think outside the box, and share the same thrill they do when those keys finally
change hands or when refinancing creates new financial freedom.


Every mortgage we handle represents more than a house—it’s someone’s
future Thanksgiving celebration, backyard birthday party, or perfect Sunday
morning coffee spot. That understanding shapes every decision we make and
every conversation we have. Because our success isn’t measured by loans
closed, but by lives changed. It’s found in the families who remember us long
after move-in day and in all the moments we helped make possible.


At GMFS, we believe in the power of home. And we’ll work tirelessly to help you
finance yours.


GMFS. Let’s Make Home Happen.

GMFS Mortgage Reviews

What Our Customers Say

Don’t just take our word for it. Hear from homebuyers who’ve experienced GMFS Mortgage firsthand.

Rating: 5 out of 5

Ashley Neely and her team are amazing! We found them to be very knowledgeable and professional. They offer services that many others don’t have, and their rates and fees are competitive. Most of all, they make it obvious that your business matters to them, and they go above and beyond…

Ashley Neely and her team are amazing! We found them to be very knowledgeable and professional. They offer services that many others don’t have, and their rates and fees are competitive. Most of all, they make it obvious that your business matters to them, and they go above and beyond to help you every step of the way. It has truly been a pleasure to deal with them and we will be forever grateful for the personal attention they gave us. Choosing GMFS to finance our new construction has truly been one of the best decisions we made, and we highly recommend that everyone consider them for their mortgage lending needs. Thank you, Ashley, for all you have done for us!

Donna T.
Rating: 5 out of 5

Ashley Neely and her team are amazing! We found them to be very knowledgeable and professional. They offer services that many others don’t have, and their rates and fees are competitive. Most of all, they make it obvious that your business matters to them, and they go above and beyond to help you every step of the way. It has truly been a pleasure to deal with them and we will be forever grateful for the personal attention they gave us. Choosing GMFS to finance our new construction has truly been one of the best decisions we made, and we highly recommend that everyone consider them for their mortgage lending needs. Thank you, Ashley, for all you have done for us!

Donna T.
Rating: 5 out of 5

I love the constant communication and how knowledgeable MeLisa is. Clients are her main focus and concern

Melissa J.
Rating: 5 out of 5

Great experience for a first-time home buyer!! John made us feel comfortable throughout the whole purchase process.

Olivia B.
Rating: 5 out of 5

Ashley was terrific. Wet friendly, thorough and detail oriented. Even though the process sucks Ashley went over and above to help at every step. If it weren’t for Ashley we’d be renting right now but instead we are living in our own home. Cannot thank her enough!

Krisha h.
Rating: 4.5 out of 5

Darren did a great job. He was very knowledgeable and responsive througho the process. Toward the end of the process we did get some odd request from loan approvers (not Darren) which is why I rated the overall experience as ok and not great (i.e. requirement to make cosmetic vinyl siding repairs prior to closing).

Jason M. Saint Francisville, LA

The numbers speak for themselves.

  • 81% of all GMFS employees have been with the company for 5 years or more
  • 22% of employees have 15+ years at GMFS
  • Average tenure is 11+ years


Our employee tenure reflects a culture built on support, growth, and people who truly love what they do. That’s what makes GMFS special — and it’s why our team continues to thrive year after year!

Introducing the New GMFS Brand

A New Look, Same Commitment

From our very beginning over 25 years ago, GMFS has been about more than mortgages. We’re about milestones, memories, and meaningful moments. We believe that home changes everything—and it’s that belief that has guided every step of our journey.

Where We Serve

Home Sweet Home

With 14 locations across Louisiana, Georgia, Alabama, Mississippi, and South Carolina, GMFS Mortgage brings local expertise and personalized service to communities throughout the region. Find the branch nearest you and let us help you home.

GMFS Mortgage Corporate Office

GMFS Mortgage 7389 Florida Blvd.
Suite 200A
Baton Rouge, LA 70806

NMLS #64997

Map to About GMFS Mortgage

What Sets Us Apart

A Lender Who Cares

With GMFS Mortgage, you’re not just getting a loan—you’re getting a team that’s all in, every step of the way.

Established

Since 1999, we’ve helped over 150,000 people across 23 states become homeowners.

Efficient

Everything from processing to closing happens under one roof. That means fewer hiccups…and more high-fives.

Trusted

A+ BBB rating. Torch Award for Marketplace Trust. A reputation built on doing the right thing.

Experienced

Our team averages 14+ years in the industry—and a lifetime of showing up for our clients.

Mother and Daugther on the Floor

Let’s Talk

Here to Help Make Home Happen

Our team of experienced mortgage professionals is ready to guide you through every step of your home financing journey. From application to closing, we’re committed to providing the personal attention and expert support you deserve.